10 Essential Website Optimization Tips Using Our Speed Test Tool

Before making any changes, establish a baseline

Use our Speed Test Tool to run a comprehensive analysis of your website's current performance. Pay attention to:

• Page load time (aim for under 2 seconds)
• Time to First Byte (TTFB)
• Total page size
• Number of requests

Document these metrics before implementing any optimizations so you can measure your progress.

Images often account for most of a webpage's weight

Our tool will highlight oversized images that need optimization:

• Use modern formats like WebP which offer better compression than JPEG/PNG
• Resize images to their display dimensions (don't rely on CSS scaling)
• Implement lazy loading for below-the-fold images
• Consider using a CDN for image delivery

After optimizing images, run another test to see the impact on your load time.

Reduce the number and size of HTTP requests

Our Speed Test Tool will show you all CSS and JavaScript files loading on your page:

• Minify CSS, JavaScript, and HTML by removing whitespace and comments
• Combine multiple CSS/JS files into single files where possible
• Use HTTP/2 which makes file combining less critical
• Remove unused CSS with tools like PurifyCSS

Reduce repeat visits load time with proper caching

Our tool checks your cache headers and will recommend improvements:

• Set appropriate Cache-Control headers for static assets
• Implement ETags for cache validation
• Use versioned filenames for long cache durations (e.g., style.v2.css)
• Consider Service Workers for advanced caching strategies

Shrink file sizes before they're sent to browsers

Our Speed Test will alert you if compression isn't properly configured:

• Enable Gzip or Brotli compression on your server
• Compress HTML, CSS, JavaScript, JSON, and XML
• Ensure images aren't double-compressed (they're already compressed)
• Aim for at least 70% compression ratio on text-based assets

Improve your Time to First Byte (TTFB)

Our tool measures TTFB and helps identify server-side bottlenecks:

• Upgrade your hosting plan if needed (shared hosting often has high TTFB)
• Implement caching at the server level (OPcache, Redis, etc.)
• Optimize database queries that might be slowing down page generation
• Consider a CDN to reduce geographical distance to users

Let the browser start rendering your page faster

Our tool identifies CSS and JavaScript that delay page rendering:

• Load critical CSS inline in the head of your document
• Defer non-critical JavaScript using the defer attribute
• Mark scripts that can load after render with async
• Consider code splitting for large JavaScript bundles

Third-party scripts can significantly impact performance

Our Speed Test Tool shows the impact of each external resource:

• Audit all third-party scripts and remove unnecessary ones
• Load non-essential scripts after the page has loaded
• Use facade patterns for social media widgets
• Consider self-hosting analytics if privacy allows

Redirect chains add unnecessary latency

Our tool will detect inefficient redirects on your site:

• Eliminate redirect chains (multiple hops)
• Update internal links to point to final destinations
• Use 301 (permanent) redirects when appropriate
• Consider URL rewriting instead of redirects where possible

Website optimization is an ongoing process

Use our Speed Test Tool regularly to catch new performance issues:

• Set up automated performance monitoring
• Test after making any significant site changes
• Compare performance across different regions using our geographic testing
• Monitor Core Web Vitals as they affect SEO rankings